3/1/2023 0 Comments Doodlejump lima skyFounded in July 2008 by Igor Pusenjak, a graduate and faculty at the MFA interactive design program at Parsons School of Design in New York, and Marko Pusenjak, a veteran mobile applications developer, Lima Sky has established itself as the leading independent publisher for the iOS platform. iPhone App, is an iOS development studio and publisher dedicated to creating entertaining, innovative and educational games and apps, with a special focus on the youth market. About LimaSky Lima Sky, the creators of Doodle Jump, Apple's #1 All-Time Top Paid U.S. "To have Doodle Jump involved with the launch of a major motion picture demonstrates how influential apps have become in just a few short years." Lima Sky, the independent iPhone game developer that ushered in app crossovers after its collaboration with Pocket God (number three on Apple's All-Time Top Paid iPhone App list), is both proud and excited to open its doors to the Hollywood studio's feature film. Knowing that a project like this has never been done before adds an extra level of pride to the new ground we'll break together," said Igor Pusenjak, president and founder of Lima Sky. is a character match made in heaven." "We are honored to be affiliated with this amazing film and accomplished studio. " Lima Sky has captured people's imagination with their apps, and partnering Lima's Doodle The Doodler with E.B. "A movie as creative as Hop calls for an equally creative launch into consumers' consciousness," said Director of Mobile for Universal Partnerships & Licensing Calvin Lim. Spoofed by Jimmy Fallon on Late Night, used as a fashion statement by a Lady Gaga dancer, mentioned on The Big Bang Theory, and obsessively played by celebrities from Rainn Wilson to the Jonas Brothers, Doodle Jumphas permeated pop-culture since its release in March 2009. Using some of the most subtle and accurate tilt controls in existence, players help Doodle spring up to towering heights as they compete for high scores. In Doodle Jump, players guide a lovable character, Doodle The Doodler, on his journey up a sheet of graph paper. Hop is helmed by Tim Hill, director of the blockbuster film Alvin and the Chipmunks and produced by Chris Meledandri's Illumination Entertainment. Blending state-of-the-art animation with live action, Hop tells the comic tale of Fred (James Marsden), an out-of-work slacker who accidentally injures the Easter Bunny (Russell Brand) and must take him in as he recovers. More recently, he served as NCsoft's executive vice president of publishing for the Americas and Europe.Hop is the second film from Universal and blockbuster filmmaker Chris Meledandri's (Despicable Me) Illumination Entertainment. He previously worked at RealNetworks, where he licensed Doodle Jump from the developer for non-iOS mobile devices in the early days of Android. While Turetzky is new to the Lima Sky payroll, he's been familiar with its products for some time. We are also launching a merchandising program now that some of the other less successful app-related product has cleared out." We have a very large Chinese iOS user base but have yet to launch there on Android. "This year will see our most aggressive release schedule ever with several new Doodle Jump launches across multiple platforms, including some beyond mobile. "There are so many opportunities for us to grow the brand that we haven't pursued previously," Turetzky said. More than 60 million people have played the game, and Lima Sky sees a chance to build on that familiarity. Looking forward, Turetzky said Lima Sky has new games in the works, but it considers Doodle Jump to be an evergreen brand, and one it looks to build on aggressively. "It's up to brands to help police the app stores, just as consumer goods companies have to in the physical retail world." "It would be unimaginably difficult to establish objective guidelines for what defines a clone," Turetzky said. The lesser clones are generally not worth thinking about unless they are intentionally trying to confuse gamers."Īs for whether Google and Apple should be doing more to discourage the shadier clone offerings on their storefronts, Turetzky said it wasn't their obligation. They are a net positive as they challenge us to think differently and work harder. "I don't think games like that are to be worried about. "We've seen some great games come out that seem to be inspired by Doodle Jump," Turetzky said. In his first interview since joining Lima Sky earlier this month, COO Matt Turetzky told GamesIndustry International that's a good thing. Doodle Jump marked its fourth anniversary last week, and in that stretch of time, the Lima Sky game's success has spawned no shortage of derivative titles and outright clones.
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